The world is rapidly approaching 7 billion people and the challenges of food supply, security, and sustainability will, along with climate change, be the defining issues of the 21st century. While the issues of the wealthiest nations revolve around the quality of our food, the environmental impact or our farming practices, and the value we place on a perceived degree of “naturalness”, the rest of the world is simply concerned with having enough to eat. What we chose to value in our society affects the rest of the world, and perhaps the most visible, and most dramatic difference between the developing and developed world is the ways in which we treat our pets.