The conservation movement is full of organizations whose stated goal is to protect specific organisms (i.e. “save the whales” or “save the sea turtles”) or to protect certain ecosystems (i.e. “save the rain forest” or “save the coral reef”). While these groups do admirable work, I can’t help put notice that they primarily focus on charismatic, likable organisms and ecosystems that are considered beautiful. The reason for this is simple- it’s easier to get the public to support conserving these things. Any conservation is a good thing, but when we focus exclusively on what we like instead of what’s important to the environment, it can lead to ecological disaster. That’s why I was so excited to learn of the existence of the “save the krill” movement.